TP-LINK AC1900 Wireless Dual Band Gigabit ADSL2+ Modem Router TP-Link manufactures smart home devices under their Kasa Smart and Tapo product lines. In 2016 the company launched the new brand Neffos for smart phones. TP-Link also manufactured the OnHub router for Google. TP-Link products include high speed cable modems, wireless routers, mobile phones, ADSL, range extenders, routers, switches, IP cameras, powerline adapters, print servers, media converters, wireless adapters, power banks, USB Hub and SMART home technology devices. In September 2016, TP-Link unveiled a new logo and slogan, "Reliably Smart" the new logo is meant to portray the company as being a "lifestyle"-oriented brand as it expands into smart home products. In 2007, the company moved into its new 100,000-square-meter headquarters and facilities at Shenzhen's Hi-Tech Industry Park.
TP-Link began its first international expansion in 2005. The company name was based on the concept of " twisted pair link" invented by Alexander Graham Bell, a kind of cabling that reduces electromagnetic interference, hence the "TP" in the company name. TP-Link was founded in 1996 by two brothers, Zhao Jianjun ( 赵建军 Zhào Jiànjūn) and Zhao Jiaxing ( 赵佳兴 Zhào Jiāxīng), to produce and market a network card they had developed.